The world’s most famous plumber is back. This time, he’s on the big screen. “It’s-a-me, Mario!” Smashing records, The Super Mario Bros. Movie has delighted fans and families for weeks. It’s already the top-grossing film of 2023 to date.
The Hollywood Reporter calls it a ‘box office sensation.’ For IMAX, The Super Mario Bros. Movie delivered the highest animated opening weekend of all time. It’s also the top-grossing video game adaptation, passing up hits like Pokémon: Detective Pikachu (2019).
Nearly 40 years since its arcade game debut, Super Mario Bros. is still a timeless bestseller. According to the Guinness World Records, Mario is the best-selling video game character in the world. Even its theme song is enshrined in history.
Getting in on the fun, brands partnered with Illumination, Universal Pictures and Nintendo to create collectible movie merch for every fan. There’s a clothing line, a limited-edition board game, a now sold-out pack of truffle hot sauce and bath products.
“Wahoo!” Here are a few picks to inspire your next campaign or project.
1. Get the party started with Monopoly The Super Mario Bros. Edition.
2. Add a little mystery to bath time with this Two-In-One Question Block Bath Bomb.
3. Join the team with this Super Mario Bros. plumbing T-shirts.
4. Get in the game with this Super Mario Bros. Color Block Jacket.
5. Scare the flies away with this Super Mario Bros. Piranha Plant Lamp.
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